Your brand needs to connect with people in new ways.

Substack can be a powerful part of your brand strategy.

for bold brands

Substack strategy

You've built an authentic brand with a brave voice.

Now it's time to reach wider audiences.

With a Substack strategy from BraveEvelyn, you’ll have conversations with customers that generate loyalty.

Substack is more than a newsletter.

It's where your brand story becomes an experience people love.

Why your company should use Brave Evelyn

  • Substack isn’t just a newsletter or blog. It’s a platform for building genuine relationships. Brave Evelyn will help you develop an ongoing dialogue with customers, get deep insights, and cultivate loyal followers who’ll be able to tell your story as well as you do.

  • Keep customers coming back because they want more. Brave Evelyn will help you understand your customers to develop content for your Substack. When what you share enhances their lives, you’ll see the difference in meaningful ways.

  • Artificial intelligence—specifically, AI Overviews and AI-generated search results—are making brand more important than ever. With Substack and Brave Evelyn, you’ll distinguish your brand from competitors.

Our plans

DONE WITH YOU

Substack Strategy Setup

You create. BraveEvelyn will guide your way.

This service helps you find your place on Substack—and gives you a roadmap to achieve your goals. It includes:

  • Competitive analysis

  • Positioning

  • Newsletter concept

  • Basic Substack account setup

  • 3-month content calendar

Everything aligns with your existing brand identity. And, you can add on a Notes or Live strategy.

DONE FOR YOU

Signature Package

Consider BraveEvelyn a part of your team.

Get all the services in the Substack Strategy Setup package—plus Brave Evelyn will write and publish your Substack newsletter. This renewable 6-month service also includes:

  • Retention e-mail setup

  • Monthly data reporting

  • Quarterly performance review

  • Quarterly editorial and content calendars

Everything aligns with your existing brand identity. And, you can add on a Notes or a Live strategy.

Picture of a woman wearing a blue blouse

MEET YOUR SUBSTACK STRATEGIST

I’m Shaun Chavis.

I’m a content marketing pro and former journalist with over 20 years of experience, and I help teams tell their most powerful stories.

I’ve worked in TV news, magazines, book publishing, and online media for companies like ABC News, Time Inc., and Dotdash Meredith. I’ve never been more excited about a platform as I am about Substack and its ability to create community and connections.

That’s why I help brands use Substack to share authentic stories that become participatory, drawing consumers to not only join your journey, but to contribute to it.

The organizations that win will be those that embrace authenticity, empathy, listening, and relatability. Just like our namesake, Evelyn, whose bold vision led her to a new territory to make a place for herself, build community, and thrive.

That’s brave.

Book a disco call

Ready to give your brand strategy fresh impact?

Book a discovery call and we’ll connect in no time.